Post by account_disabled on Dec 26, 2023 5:44:23 GMT
these will appear in bold, drawing the reader's attention and facilitating “ scannability .” The stylistic issue is relevant, Writing in an original, understandable way that creates links with the reader. Add value, include relevant information for your audience. Don't just talk about yourself or your venture, talk about them, about the solution to their problems. This exercise is important because it will lead you to think about your client's needs. What does he value most? Never use all capital letters, that can be interpreted as yelling. Highlight what makes your content unique in relation to others.
Transmit confidence, if you have a certificate or quality seal, this is Special Data where you should use it. To make the decision to click, the user must feel confident. Inform the benefit of clicking on your link, invite the user to discover, include a CTA . Always be honest, don't promise what you can't keep. In relation to search engines Once you have created your meta description thinking about the person , you can optimize it, now thinking about search engines. Google does not declare its criteria for positioning a page, but we, who study the subject, look for patterns that help us optimize our pages and make them more attractive.
Therefore, one of our main objectives in digital marketing work is to tune in to search algorithms. Don't alternate uppercase and lowercase letters, it can make it harder for search engines to find you. Preferably do not use quotes, it can create confusion with the HTML. Think of the meta description as a Snippets . If we take into account that Google's objective is to please the user more and more, a good "meta description" can collaborate with that objective. If it is well written and optimized, it can be transformed into a Snippet. Finally, I want to tell you that this work of creating the “meta description” should be designed for those pages that have the most traffic.
Transmit confidence, if you have a certificate or quality seal, this is Special Data where you should use it. To make the decision to click, the user must feel confident. Inform the benefit of clicking on your link, invite the user to discover, include a CTA . Always be honest, don't promise what you can't keep. In relation to search engines Once you have created your meta description thinking about the person , you can optimize it, now thinking about search engines. Google does not declare its criteria for positioning a page, but we, who study the subject, look for patterns that help us optimize our pages and make them more attractive.
Therefore, one of our main objectives in digital marketing work is to tune in to search algorithms. Don't alternate uppercase and lowercase letters, it can make it harder for search engines to find you. Preferably do not use quotes, it can create confusion with the HTML. Think of the meta description as a Snippets . If we take into account that Google's objective is to please the user more and more, a good "meta description" can collaborate with that objective. If it is well written and optimized, it can be transformed into a Snippet. Finally, I want to tell you that this work of creating the “meta description” should be designed for those pages that have the most traffic.