Post by account_disabled on Mar 9, 2024 7:24:08 GMT
Google shows HTTPS in the SERP along with other news on the website. The article published on the official blog updates webmasters on this crucial information regarding the world of SEM. That means? Google inserts information about HTTPS into the SERP Let's talk about search engine marketing, a subject in which SEO and SEA are found: optimization and advertising on search engines. Why is this information so important? What will change for websites? And, above all, what impact will this change have on the SERP? Here's everything you need to know. What is HTTPS and why is it used Subjects What is HTTPS and why is it used Website, the window in the serp What data will be entered? SSL certificate and security What to do now? For some time now, we have been talking about the SSL certificate for hosting ranging from the free Let's Encrypt to the most advanced models.
These solutions give greater security to the transfer of sensitive data and are Venezuela Phone Number fundamental for the security of the information entered on your website by readers or customers. Furthermore, for several years now Google has included the presence of HTTPS as a ranking factor . And on browsers, websites that don't have this change are presented with the unsafe label . Today, to all this we add a very important report in the SERP. That is, the presence of information with respect to HTTPS. Must read: how to fix unsafe site problem on Chrome Website, the window in the serp This possibility has been talked about for some time. Today, in different versions of the search engine, a menu icon appears next to Google results that you can tap or click to learn more details about the domain. Website, the window in the serp But you will also find data contained on the web page . With this additional step you can make a more careful decision and decide whether or not to continue with the visit.
Here is a concrete example (above). What data will be entered? You will find a description of the website in order to contextualize the result. If it is available, Google will take a snippet from Wikipedia, especially for the most authoritative websites and those that deal with sensitive topics. Does the website not have a Wikipedia description? Google will show you a text. It could be what he indexed on the site itself . Then there are the links to the privacy or to the in-depth page to find out how Google Search works. But first you will find the permalink, the URL of the resource, the non-advertising nature of the snippet and more information about HTTPS. SSL certificate and security That's right. In this new information window – available on desktop, mobile and the Google app for Android – you will be able to find out whether the connection to the website you are about to visit is secure or not based on the use of the HTTPS protocol . So you can decide whether to continue browsing or not. Google puts HTTPS label in the serp A solution of this kind requires awareness among those who have not decided to switch from HTTP to HTTPS .
These solutions give greater security to the transfer of sensitive data and are Venezuela Phone Number fundamental for the security of the information entered on your website by readers or customers. Furthermore, for several years now Google has included the presence of HTTPS as a ranking factor . And on browsers, websites that don't have this change are presented with the unsafe label . Today, to all this we add a very important report in the SERP. That is, the presence of information with respect to HTTPS. Must read: how to fix unsafe site problem on Chrome Website, the window in the serp This possibility has been talked about for some time. Today, in different versions of the search engine, a menu icon appears next to Google results that you can tap or click to learn more details about the domain. Website, the window in the serp But you will also find data contained on the web page . With this additional step you can make a more careful decision and decide whether or not to continue with the visit.
Here is a concrete example (above). What data will be entered? You will find a description of the website in order to contextualize the result. If it is available, Google will take a snippet from Wikipedia, especially for the most authoritative websites and those that deal with sensitive topics. Does the website not have a Wikipedia description? Google will show you a text. It could be what he indexed on the site itself . Then there are the links to the privacy or to the in-depth page to find out how Google Search works. But first you will find the permalink, the URL of the resource, the non-advertising nature of the snippet and more information about HTTPS. SSL certificate and security That's right. In this new information window – available on desktop, mobile and the Google app for Android – you will be able to find out whether the connection to the website you are about to visit is secure or not based on the use of the HTTPS protocol . So you can decide whether to continue browsing or not. Google puts HTTPS label in the serp A solution of this kind requires awareness among those who have not decided to switch from HTTP to HTTPS .