Post by account_disabled on Dec 20, 2023 4:03:20 GMT
Explanation: We pass each other without seeing each other. Digital Strategy Service company This successful entrepreneur runs a 100 million SME. He knows his sector, he has been there for 15 years and he has greatly accelerated the development of the company. When I meet him, he tells me “that won’t work anyway”, “that, there is no demand”, “geolocation is not important, customers want my product, it doesn’t matter if he comes from the other side of France”. Our analysis shows, on the contrary, that geolocation is key in this field. Agri-Food Group Digital Strategy This subsidiary of a large pharmaceutical group which sells “health” products to the general public, only succeeds in attracting to its site consumers who are familiar with its brand.
As a result, it barely reaches 4% of its online market. 4%!!! The potential leverage effect is Email Data absolutely enormous (even in times of crisis) and without considering an overhaul of everything that is done. Just adjustments. My approach to defining a digital strategy I have a different vision, both on the way of considering digital strategy and on the fact that the contribution of an external service provider must be to help its client achieve its objectives, and not (even if it is more difficult) to reassure him in his opinions. It's possible for you, even if you are in a BtoB micro-niche. You have opportunities even if you are in a market with very strong competition. To do this, we will return to the title of this article, I recommend applying the fundamental principle of training a Jedi: “you must unlearn everything you have learned”.
If you are happy: To reproduce what we have always done. To do in your own way what is done elsewhere without real results but by telling yourself that you will do better. To do digital as we do “offline” So you shouldn't expect to have results or to optimize your budget. In budgetary terms, digital is interesting in that it allows you to know, before a major investment (but with an initial investment), whether you have a serious chance of having results or whether there is a strong risk of throwing away the money down the drain. Indeed, before starting a campaign (SEO, inbound, content in particular) we can get a fairly precise idea of the difficulty, the possibility of obtaining results and the investment necessary to achieve it.
As a result, it barely reaches 4% of its online market. 4%!!! The potential leverage effect is Email Data absolutely enormous (even in times of crisis) and without considering an overhaul of everything that is done. Just adjustments. My approach to defining a digital strategy I have a different vision, both on the way of considering digital strategy and on the fact that the contribution of an external service provider must be to help its client achieve its objectives, and not (even if it is more difficult) to reassure him in his opinions. It's possible for you, even if you are in a BtoB micro-niche. You have opportunities even if you are in a market with very strong competition. To do this, we will return to the title of this article, I recommend applying the fundamental principle of training a Jedi: “you must unlearn everything you have learned”.
If you are happy: To reproduce what we have always done. To do in your own way what is done elsewhere without real results but by telling yourself that you will do better. To do digital as we do “offline” So you shouldn't expect to have results or to optimize your budget. In budgetary terms, digital is interesting in that it allows you to know, before a major investment (but with an initial investment), whether you have a serious chance of having results or whether there is a strong risk of throwing away the money down the drain. Indeed, before starting a campaign (SEO, inbound, content in particular) we can get a fairly precise idea of the difficulty, the possibility of obtaining results and the investment necessary to achieve it.